Accelerate Your Sales with Email Marketing
Email marketing is a noisy & crowded space. To stand out, you need to set up the right automation, deliver quality content, and design pixel-perfect templates. Tatum Digital Agency helps you do all this and more with our full suite of services.
Whether you’re a startup or small business owner, you know it’s important to build your email list. It doesn’t matter if you’re selling physical products or services. If your business has an email list, you’re at an advantage.
It’s time to reach your next level of success in getting more business by using email marketing. Whether you’re starting up and looking for the basics, or you need a total overhaul, we have the perfect email marketing strategy for you.
Defining Your Email Marketing Strategy
These days, it is not enough to send out emails and hope for the best. The way that you create your email marketing strategy will determine how successful your campaign is.
Since there are so many options available to businesses, it can be difficult to know where you should start. However, with our email marketing service, you will build a better email marketing strategy that will get your business results.
These days, it is not enough to send out emails and hope for the best. Instead, it would be best if you had a well-thought-out email marketing strategy to get better results from your campaign.
An email lead magnet is a type of content specifically designed to attract new prospects into subscribing to an email list. The goal of an email lead magnet is to offer visitors something in exchange for their contact information.
Some common types of email lead magnets are:
- Free eBooks or whitepapers
- Free webinars or online training
- Checklists and worksheets
- Resource lists
- Quizzes and surveys
- Competitions and giveaways
A call to action is a link or button that prompts a user to take a specific action on your website. They are one of the most important website components because they allow businesses to interact with their customers and generate leads.
The first step in designing a call to action is figuring out what will trigger it, such as showing on page load while the user is scrolling or when they’re about to leave your website.
The next step is figuring out where it will be placed on the site in relation to other elements like text, images, and navigation.
Email Marketing Automation
Email marketing automation is an excellent way of building customer relationships. It addresses the needs of small and medium-sized businesses that are looking to automate their email marketing.
Automation helps in reducing the time and effort to send out emails by doing it systematically for a set amount of time.
There are many advantages to automating your email campaigns, such as getting more subscribers and higher engagement rates.
Check out our marketing automation service page to learn more.
Interesting Email Marketing Stats
Email marketing is not new, but it is far from dead. Here are a few reasons why you should integrate email marketing into your digital marketing campaign: