Utilize the Power of Social Media to Grow Your Business
Did you know that, according to GlobalWebIndex, a person typically spends an average of 2 hours and 25 minutes on social media networks and messaging?
Social media marketing (SMM) should be one of your top priorities if you want to grow your traffic, brand recognition, search engine optimization, and customer loyalty. With our social media marketing service, you can expect increased traffic from social media and increased customer engagement in the form of likes, shares, and comments.
By growing your social media presence, you can also use it to enhance your digital footprint by personalizing your customer service and going viral to establish authority.
Tatum Digital Agency can help you create a successful social media marketing strategy without breaking the bank! Read our blog post “Why Social Media Marketing Is Important For Your Business” if you’re still curious about its potential.
Your Social Media Marketers in Fairfax, VA
Social media marketing aims to establish brand recognition, capture audiences’ attention, and connect brands to a broader, more diverse segment of users through social media platforms, such as Facebook, Twitter, LinkedIn, Pinterest, Instagram, and YouTube.
No matter the size of your business, it can benefit greatly from social media marketing because it allows them to reach their prospects right where they spend their time online.
Using data-driven social media marketing strategies can result in phenomenal results for your company and turn your customers into brand advocates.
Moreover, an effective social media marketing strategy positively influences your organic search engine optimization (SEO) and digital marketing efforts, creating more revenue and leads for your company.
Social Media Marketing vs. Digital Marketing
Social media and digital marketing are used interchangeably by many people. They regard several B2B social media marketing methods as sufficient for digital marketing. Yet, social media marketing is just one facet of the overall picture.
To better understand how you can benefit from digital marketing and social media marketing, let’s compare the two.
Essentially, digital marketing refers to online and offline tactics that are used to promote products and services to increase profitability.
The use of social media for marketing is one of the many aspects of digital marketing. Social media platforms help introduce your business, grabs the attention of potential customers, and encourages them to interact with you.
Digital marketing on social media involves developing relationships with industry influencers and creating unique content. It also involves adopting several marketing trends to motivate people to take action.
As a result, B2B social media marketing delivers quicker results than other forms of digital marketing. Even so, it is not enough to use social media for marketing purposes.
If you want your social media campaign to be sustainable and successful for the long term, I highly recommend exploring other internet marketing tactics that go hand-in-hand with your social media campaign.
Is It Really Necessary To Do Both Digital & Social Media Marketing?
Definitely, social media and digital marketing are key components of online success. While digital and social media marketing strategies differ, they both have the same objective: to increase brand awareness and revenue.
Through social media marketing, you can showcase your brand to potential customers at exactly the right time. Together, social media and digital marketing provide you with more ways to connect with customers and convert them.
Digital success comes from combining the right marketing tactics required to convey your brand message, not simply choosing between digital and social media marketing.
To reach the right customers and improve your online presence, you need to combine digital and social media marketing strategies. To be successful, you need to align your social media and digital marketing techniques with your business goals.
Let's Discuss Your Social Media Marketing Strategy!
Schedule your free, no-obligation consultation with us to discuss strategies for implementing social media marketing to grow your business!